Ikea Talent Book

packaging
illustrations
2016

About project

Topflora is a next-generation supplement brand combining probiotics, prebiotics, and postbiotics. We created the visual identity and packaging series with a focus on elegance, clarity, and trust. The design targets a female audience and features foil accents that emphasize the product’s premium nature.

Process

We explored IKEA’s visual language and the format of the event to strike a balance between corporate identity and creative freedom. The final design features a collage of graphic elements, complemented by typography and textures. Special attention was given to the layout ergonomics to ensure the notebook feels natural in both professional and creative use.
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Felix Bogatkov
creative director

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